From First Enquiry to the Notary: The Brokerage Process in One ERP
In a real estate ERP, every property is a file node. Owner records, land registry extract, energy certificate, declaration of division, marketing status, appointments, valuation and correspondence all attach to one record. You stop juggling five disconnected tools and run the entire sale from a single file. This holds equally for brokers, property management and project development.
The workflow moves through defined stages. During acquisition, a data-based value indication per location derives a first price corridor from comparable transactions and location factors. From there, AI-generated exposés and neighbourhood descriptions are produced straight from the property data, citation-grounded against your own sources, with no fabricated figures. Publishing runs through portal sync to ImmoScout24 and Kleinanzeigen, plus an SEO website rendered live from the ERP.
Incoming enquiries enter a GDPR-compliant prospect register with documented consent and retention periods. Lead scoring ranks contacts by financing status, search profile and responsiveness. Owner and prospect portals give each party controlled access to documents and current status.
- Acquisition: value indication per location, owner file, document checklist
- Marketing: AI exposé, portal sync and website publishing in one step
- Qualification: lead scoring, viewing appointments, prospect portal
- Closing: reservation, notary appointment, the full file as audit trail
Proven in production at a real estate group, with your data kept on servers located in Germany.